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Our Growth Strategy
Japan Post Insurance has formulated the Japan Post Insurance Medium-Term Management Plan (FY2021 – FY2025) for the period from fiscal year ending March 31, 2022 to fiscal year ending March 31, 2026.
Under this new Medium-Term Management Plan, while we return to our management philosophy, which is our origin, we make it clear that we will fulfill our social mission as “We will remain trusted and selected by customers, thereby protecting their lives by providing life insurance product.”
Medium-Term Management Plan (FY2021 – FY2025)
We will reconstruct into a company that is truly trusted by its customers and shift to a business model that positions customer experience (CX1) value as its top priority to ensure sustainable growth.
１： CX is an abbreviation for Customer Experience.
２： DX is an abbreviation for Digital Transformation.
Initiatives for reconstruction
Establishment of new Japan Post Insurance sales system
Enhancement of insurance services
※ Everything is fulfilled physically, mentally and socially.
Initiatives for sustainable growth
Improve customer experience value
We aim to achieve “Sustainable Growth” so that customers can feel "We have been pleased to enter into Japan Post Insurance".
Promote ESG management
We are promoting ESG management that contributes to solving sustainability related social challenges through fulfilling our social mission to protect customers’ lives by providing life insurance product.
※ NPS® is an abbreviation for “Net Promoter Score,” which measures customer loyalty.